EMG knows that Search Engine Optimization, (commonly referred to as SEO), is an area of digital marketing that most digital marketers know they have to do, but often take a “by the book” approach. Instead, we have developed customized search solutions that minimize your risk of search engine penalty and maximize your marketing growth. Our search engine optimization knowledge and expertise drives visibility, market share, competitive advantage, and revenue for your business while working in harmony with a fully-integrated digital marketing program.
SEO is a recurrent process that requires consistency and attention. From staying on top of the latest search engine algorithm changes to keeping on top of competitor and industry changes, our SEO team continually audits, analyzes, and optimizes your web site to ensure you are always a step ahead. In an industry where experience matters, and over a decade and a half of deep expertise, we consistently deliver exceptional results and ROI for our clients.
Our process begins with a comprehensive audit to correct, enhance, optimize and define your vision for your search engine optimization efforts. Then, we work with you to clearly define baselines, set measurable goals and produce and economically viable program for you. In the end, we will develop and deploy an aggressive strategy using our skills and industry best practices to propel your site to the top of the search engines.
Here’s how we raise your brand above the clutter:
- Complete Site Audit for SEO Compliance
- Meta Data Development & Writing
- Page Titles – Title Tags
- Page Descriptions – Meta
- Page Keywords – density and stemming
- Header Tag Development- H1, H2, H3
- Alt Tag Writing
- Anchor Text Development
- Page Content Considerations & Recommendations
- Cross-Page Linking Design and Implementation
- URL and Taxonomy Development
- Domain Level Page Naming
- URL to Query Development
- Redirects strategy and Implementation
- Social Sharing Profile Review